|M.Sc Student||Luski Adi|
|Subject||The Urban Image of Tel Aviv in Urban-Architectural Planning|
and in Israeli Cinema during the 80's and 90's
|Department||Department of Architecture and Town Planning||Supervisor||Professor Iris Aravot|
|Full Thesis text - in Hebrew|
This research deals with the physical and imaginary change that has taken place in the Tel Aviv region, influenced by current universal trends and as a result of the identity crisis in Israeli society prevalent in the 1980s and 1990s. Since it's founding, there has existed in the consciousness of Tel Aviv a balance of power between the maintenance of the city's local urban character and its symbols as embodied in the ethos of "the Hebrew city" and the need for change and renewal which is part of the civic ethos of the city. Through the analysis of texts (plans, films, interviews and articles) taken from two disciplines - architectural urban planning and the cinema, the research emphasizes the fact that since the 1980s Tel Aviv has galvanized its efforts in the direction of the civic ethos and has endeavored to create the image of a contemporary global metropolis.
The research has identified and focused on two "moments" which greatly influenced the way in which the image of the city was created and consolidated. During those two "moments" that extend over the years 1980-1987 and 1990-1992, there occurred a conceptual coming together of the institutional planning and the cinematic vision of the city. The integration of the plans, the imagery and the message into a uniform image effected a change in urban consciousness and contributed to the physical and mythical consolidation of Tel Aviv as a metropolitan global city.
The findings of the research point out that the content and the message promoted by each of the disciplines were not the same. Whereas the architectural-urban planning was part of the establishment, there existed in the field of the cinema an insidious, critical dimension. The young people that the municipality was trying to bring back to the city were not the young people who were appearing on the movie screens. But the urban design and the urban discourse triggered the images and the messages of the cinema, and the considerable exposure that both disciplines received, planted in the public consciousness the feeling that there is a change going on in Tel Aviv: Tel Aviv is the center, "the place where you want to be". Towards the end of the decade, there is considerable mutual influence between the disciplines and both together focused on the strengthening of the indicators that point to the global direction that the city is taking.