Subject: Subject Sylbus: Selected Topics in Marketing - 099859

Selected Topics in Marketing - 099859
Credit
Points
2.0
 
Given In
Semester
a
 
  Lecture Exercise Laboratory Project or
Seminar
House
Work
Weekly
Hours
2        

Determination of the grade according to progress during the semester and a final examination.


Prerequisites: Marketing for Business Administration 098831


The Course Aims to Provide Theoretical and Practical Knowledge and Expertise in Topics Relevant to Marketing and Market Research: International Marketing, Marketing of High-Tech Products, Consumer Preferences, Quantitative Models in Marketing Etc. the Course Will Generally Be Taught by Visiting Lecturers, Who Will Present Topics at the Frontier of Both Theoretical Research and Marketing Practice, Which Are of Interest and Beneficial to Managers.


Created in 08/03/2021 Time 15:19:54