Strategy for Multinationals - 099782
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Lecture |
Exercise |
Laboratory |
Project or
Seminar |
House
Work |
Weekly
Hours |
4 |
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4 |
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Determination of the grade subject to submitting the final thesis.
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Prerequisites:
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(
| | Competitive Strategy |
098737
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and
| Competitive Strategy |
098782
| ) |
The Course Examines Strategy Formulation and Implementation for Multinational Firms. Students Will Learn the Conceptual Foundations of Strategy for Multinational Firms and the Impact of Globalization on Building a Successful Strategy.
Comment: the Course Will Be Taught in Short-Term Semesters Which Last About Half the Time of the Regular Full-Term Ones. the Course-Schedule for the Short-Term Semesters Will Be Issued Separately.
Textbooks| Published | Publisher | Authors | Book |
|---|
| 1986 | .h.b.s press | .michael e. porter, ed | .competition in global industries |
| 1995 | addison-wesley | .buzzell r., quelch j. and bartlett c | .)global marketing management ) 3rd edition |
Created in 08/03/2021 Time 15:21:01
