Subject: Subject Sylbus: Strategy for Multinationals - 099782

Strategy for Multinationals - 099782
Credit
Points
2.0
 
  Lecture Exercise Laboratory Project or
Seminar
House
Work
Weekly
Hours
4       4

Determination of the grade subject to submitting the final thesis.


Prerequisites: ( Competitive Strategy 098737
and Competitive Strategy 098782 )


The Course Examines Strategy Formulation and Implementation for Multinational Firms. Students Will Learn the Conceptual Foundations of Strategy for Multinational Firms and the Impact of Globalization on Building a Successful Strategy.

Comment: the Course Will Be Taught in Short-Term Semesters Which Last About Half the Time of the Regular Full-Term Ones. the Course-Schedule for the Short-Term Semesters Will Be Issued Separately.



Textbooks
PublishedPublisherAuthorsBook
1986.h.b.s press.michael e. porter, ed.competition in global industries
1995addison-wesley.buzzell r., quelch j. and bartlett c.)global marketing management ) 3rd edition

Created in 08/03/2021 Time 15:21:01