Marketing High-Tech Products - 098789
Will not be given the year
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Lecture |
Exercise |
Laboratory |
Project or
Seminar |
House
Work |
Weekly
Hours |
2 |
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4 |
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Determination of the grade subject to submitting the final thesis.
Characteristics and Strategy of High-Tech Products. Market Definition and Analysis. New Product Introduction and Promotion of Client Relationship. New Technologies Life-Cycle and High-Tech Companies Marketing Strategies.
Textbooks| Published | Publisher | Authors | Book |
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| 1995 | harper business | g.a. moore | crossing the chasem |
Created in 08/03/2021 Time 14:40:59
