|M.Sc Student||Lazarus Patricia|
|Subject||A Pian for the Promotion of Non Agricultural Entrepeneurship|
|Department||Department of Architecture and Town Planning||Supervisor||Professor Daniel Czamanski|
The changes affecting the rural sector in general, and the Moshav sector in particular with regard to agricultural production, the dismantling of the centralized structure of the cooperative societies in numerous moshavim, and the purchase of holdings by non-farming families calls for the promotion and nurturing of local, small-scale, business enterprises, which would generate increased employment opportunity within the Moshav.
This thesis presents a plan for promoting non-agricultural enterprises in the Moshavim with the prime objective of fostering local and regional economic growth. The process of drawing up the program is based on the rational planning method.
In the first stage, the existing literature was reviewed, and research carried out with the object of identifying the profile of the Moshav entrepreneur and the form of his business activity.
Through this study of the patterns of business activity of the Moshav entrepreneur, the main weaknesses in this activity were identified; these can be attributed mainly to the small scale of most of these ventures, expressed in their limited scope of activity, lack of exposure to customers, and lack of professional manpower.
The object of the plan is to attempt to overcome these weaknesses by establishing a center for promoting non-agricultural enterprises in the Moshavim (hereinafter, “the Center”).
In the course of the study, a number of alternatives for the structure and character of the Center were formulated, taking into account the components of the various alternatives. These included alternatives as to the type of enterprises to be promoted by the Center; the scope of the Center’s activities; ownership and management patterns, and the physical location of the enterprises.
The alternatives were examined on the basis of a number of planning criteria and in the final analysis an integrated alternative for establishment of the Center for promoting such enterprises was selected. The proposed Center would be based on private-com-public cooperation, between the local authority (i.e. the regional council), a private entity which specializes in promotion of business enterprises, and the Moshav entrepreneurs.
The function of the Center is, in effect, to set up the regional infrastructure which would increase and improve the attraction of the region and transform it into a dynamic supporting business environment for the entrepreneurs operating within it. The components of the regional infrastructure are: an institutional infrastructure; a management infrastructure; a physical-technological infrastructure, and a human infrastructure. The Center would be managed and would operate as a Networking Center which would constitute a multi-disciplinary support system linking the Moshav entrepreneur with the suitable experts.